Tag: off-label drug marketing
Free âCommercial Speechâ Cases Threaten Pharmaceutical Regulation
Two recent court rulings argue that pharmaceutical companies have a first amendment right to market drugs âoff-labelâ with a lack of scientific evidence, threatening...
âThe Rise and Fall of the Blockbuster Antipsychotic Seroquelâ
Martha Rosenberg highlights how the popular antipsychotic Seroquel is a perfect example of how direct-to-consumer advertising made billion dollar blockbuster drugs possible before side-effects...
