From Mad in South Asia: Whether it be for appointments, exercise or meeting friends or family, we frequently find ourselves living through our calendars. In our contemporary world, the clock governs all temporal phenomena, that is, anything that needs to be anchored in a period of time. From the omnipresent clock on the bedside table to a screen on our mobile device, time has become a tool that structures our lives and rushes us into experiences. It is a constant reminder of not having enough time. Time is now a commodity and an economic resource. When time is considered scarce – “not having enough time” — it seems obvious that individuals are compelled to rigorously budget this valuable resource, and therefore to choose and prioritize tasks. Thus, clock time has become a source of authority and oftentimes anxiety, as it has come to signify that we are not being efficient or productive within the allotted amount of time.
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