Saturday, February 4, 2023

Tag: marketing in medicine

Toxic Marketing: The Business of Selling TMS

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Ads pushing transcranial magnetic stimulation are everywhere. As someone harmed by the treatment, I believe they are misleading and unethical.

E-book: “Ghost-Managed Medicine: Big Pharma’s Invisible Hands”

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Sergio Sismondo's new book from Mattering Press explores how Big Pharma controls drug research and marketing at every stage, maximizing industry profits at the expense...

Interview: Researchers Deconstruct Ghostwritten Industry Trial for Antidepressant

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Researchers, Jon Jureidini, Jay Amsterdam and Leemon McHenry, have taken a closer look at the data from a randomized control trial of citalopram (Celexa) that was ghostwritten and then used by the manufacturers to support claims of the drug’s efficacy and safety in the treatment of child and adolescent depression. To get the background on this story, we connected with Dr. Leemon McHenry, an investigator in this study and a lecturer in philosophy at California State University, Northridge.