Once upon a time “worried” parents did not go to a child psychiatrist or community mental health clinic to seek help for discipline or challenging behavior problems. The traditional wisdom of parents of what is normal has been replaced by the opinions of a variety of professionals, teachers, psychologists, paediatricians and psychiatrists. Today, parents are told that any challenging behaviour, not paying attention, boredom, showing off, reacting with anger or aggression is a symptom of a problem which needs an expert to deal with it. Schools are at the forefront of this trend. Teachers have now been trained by business leaders to harass and direct parents to mental health professionals to solve academic and discipline problems. A raft of therapeutic programs, relational therapy, mindfulness, drugs etc are advocated by the community to solve what used to be a school’s responsibility, to educate the whole child. There is never any examination by therapists of the role that the mental health industry and the educational system plays in the successes and failures of children who spend the majority of their time in school each day. The rapid expansion of this corporate culture has been aided by industry advertisements, magazine articles and promotions by government health authorities. Realtional therapy might help a minority of parents. But one has to acknowledge it is an outgrowth of the current exploitation of children via the children’s mental health campaign in the nineties and 2000s. There are many factors inside the family (neglect, substance abuse, trauma, unemployment) and outside the family (current manipulation of children by mental health propaganda, and a competitive schooling system) that can lead children to be unhappy. Therapy is not the answer.