“The Sexist Ads Big Pharma Has Used to Hawk Drugs”

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Martha Rosenberg analyzes the “slick, Mad Men-style ads” that ran in medical journals from the 1950s-70s “in which women clearly ‘knew their place’ and stayed in it.” “The message—that these women are not adjusting to the role that society has given them and that the answer is drugs—is clear.”

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