Tag: DTC
Direct-to-Consumer Pharmaceutical Advertising Linked to Dangerous Overtreatment
A new study links direct-to-consumer (DTC) advertising to increased testosterone treatment, even when patients do not have a diagnosable condition.
“The Code I’m Still Ashamed of (for Pharma)”
“One of the projects I was assigned to involved a drug that was targeted at women. The graphics and general style of the website...
Pharmacists Join Physicians’ Rallying Cry for a Ban on Pharma’s DTC...
This week a national pharmacist group, the American Society of Health-System Pharmacists, joined the physicians of the American Medical Association in a call to...
“Direct-to-Consumer Advertising — Selling Drugs or Diseases?”
With the American Medical Association (AMA) declaring its opposition to direct-to-consumer (DTC) drug advertising, Martha Rosenberg asks, did DTC increase the number of people who have "diseases"?
