“Myths have a way of coming to resemble facts through repetition alone,” say the authors of “The Sober Truth: Debunking the Bad Science Behind 12-Step Programs and the Rehab Industry”. “This is as true in science and psychology as in politics and history. Today few areas of public health are more riven with unsubstantiated claims than the field of addiction.”
See: Debunking Alcoholics Anonymous: Behind the myths of recovery (Salon.com)