From STAT: “The drug industryâs storied lobbying group isnât accustomed to bad news â and with its small army of well-connected advocates, itâs even less familiar with surprises.
For PhRMA, the news last winter was both.
On Feb. 7, the groupâs board â made up of dozens of the CEOs of major pharmaceutical companies including Amgen, Johnson & Johnson, and Sanofi â was gathered for a meeting to welcome its new chairman. Suddenly, the gathered crew had something far more threatening to discuss: Congress had just laid out a plan to force drug makers to pay far more into Medicare â a policy change none of pharmaâs lobbyists had seen coming.
A source familiar with what happened at the meeting described the atmosphere succinctly: panic.
The group â its board members, its 30 internal lobbyists, and its 150 contracted ones â sprung into action, scrambling to convince Congress not to enact the change. That two-day blitzkrieg was only the first in a series of sustained campaigns to find a way to reverse its loss â campaigns that saw the powerful group make concessions on policies it otherwise opposed and even reach out to would-be adversaries.
But all that maneuvering was for naught. On Tuesday, [January 1,] it became official: A change took effect that will cost the industry nearly $12 billion over the next 10 years.
‘This might well be the biggest political loss that PhRMA has suffered in a decade,’ Daniel Carpenter, a professor of government at Harvard, told STAT.”