On Tuesday, the American Medical Association (AMA) declared its opposition to direct-to-consumer advertising for prescription drugs. The US is one of the few countries that still allows drug companies to advertise prescription drugs in television commercials and magazines. The change in policy appears to have arisen largely as a result of concerns about how consumer demand for new drugs, fueled by advertisements, drives up costs on the health care system as a whole.
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This is VERY good news! I had to laugh when they write that pharmaceutical companies claim that “ads help consumers learn about diseases.” Those guys are SO sociopathic, it makes me ill! At least they could admit what they were up to – why would they spend 16 billion dollars on DTC if it didn’t bring back a whole lot more in profits?
—- Steve
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I absolutely hate those drug ads on T.V
Next time you are subjected to the usual adverting assault wile watching the news notice how the lighting starts off all gloomy and then as they describe the latest side effects can kill you pill then sun comes out as the shady marketers making the commercial turn up the lights to imply that after you take the side effects can kill you pill its all sunshine and smiles.
If the “ask your doctor” assault isn’t enough we have “Liberty Mutual” with these phony ass people I would never want to be like in any way standing in front of the statue of liberty asking stupid questions like “what am I supposed to do drive three quarters of a car? ”
“Three quarters of a car” No stupid, you buy a cheaper car and it would be really helpful if you stopped playing with your stupid phone wile driving and crashing into things.
Hi Liberty Mutual , you have been assaulting us with stupid repetitive ads for years now so I am calling to get a quote…
One thing I would never ever do is buy Liberty Mutual car insurance so they could then use my money to play more of those horrible ads.
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A surprising development, what could the motivation be (other than the stated ones)?
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Television, it’s become disgustingly drug ad after drug ad. Commercial television, by my estimation, when it comes to advertisements must be at least 80 % drug ads now. You can’t watch (I can’t anyway) without thinking, they really shouldn’t be peddling this stuff to the public. Put it back in medical journals where it, conceivably speaking, belongs.
I don’t see this as a “surprising” development except in so far as it goes against the wishes of some media event sponsors, that is, big money, and especially the big money behind pharmaceuticals.
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Have you noted that in these commercials they always say “tell your doctor if you are allergic to this medication, tell your doctor if you have heart disease, liver disease, are pregnant, are terminally ill, if you are diabetic……” like your doctor does not know you at all!
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Giant Smashable Mute Button Silences Commercials With a Vengeance http://www.google.com/search?q=smash+mute